30 Classification Drills
Classify each clue before opening the answer key.
- Old state ended; new state not normal; experimentation is occurring.
- Leader dismisses employee losses as irrational.
- People were not involved and describe change as imposed.
- System is live but behavior is unchanged.
- No one feels the status quo must change.
- One famous sponsor but no broad leadership team.
- Lots of tasks, no compelling destination.
- Good vision heard only once.
- Incentives block desired behavior.
- No visible evidence of progress.
- Pilot succeeds; leaders announce completion.
- New behavior disappears when sponsor leaves.
- Coalition has titles but no respected SMEs.
- All coalition members agree instantly; no alternatives considered.
- Vision cannot be explained in five minutes.
- Leaders preach enterprise behavior but reward silos.
- D and V are strong but there is no first action.
- No perceived problem with the status quo.
- People see a better future but fear loss of status/authority.
- Influential early user adopts ahead of mainstream.
- Mainstream group waits for proven value.
- Individual is aware and forming an attitude.
- Individual has chosen and is putting the process into use.
- People can experiment before full commitment.
- Peers can see the results.
- Innovation is better but conflicts with required workflow.
- Audit issue closes and support disappears.
- Plan does not state who receives the message.
- Plan does not state who should deliver the message.
- Plan counts sends but not understanding or behavior.
Answer key
- Bridges — Neutral Zone.
- Bridges — Ending mismanaged.
- Law: people resist being changed.
- Organizational change not achieved.
- Kotter Error 1 / weak urgency.
- Kotter Error 2 / weak Guiding Coalition.
- Kotter Error 3 / weak vision.
- Kotter Error 4 / undercommunication.
- Kotter Error 5 / obstacle.
- Kotter Error 6 / no short-term wins.
- Kotter Error 7 / declaring victory too soon.
- Kotter Error 8 / not anchored in culture.
- Coalition expertise/credibility gap.
- Group Think.
- Weak communicability/focus.
- Walk-the-Talk failure.
- Gleicher F gap.
- Gleicher D gap.
- Resistance R.
- Rogers Early Adopter.
- Rogers Early Majority.
- Rogers Persuasion.
- Rogers Implementation.
- Trialability.
- Observability.
- Compatibility problem.
- Sustaining-change / broad-vision urgency problem.
- Communication Plan — Audience.
- Communication Plan — Communicators.
- Communication Plan — Metrics.