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Chapter 17 — Data Management and Organizational Change Management

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Source boundary: DAMA-DMBOK2 Revised, Chapter 17, printed pp. 541–575.
Current source package: Google Drive artifacts 01–07, freshly read for this conversion.
Role in the Mastery Lab: supporting/specialist context that supplies the people-side logic required for durable Data Governance and Data Management improvement.

The chapter in one sentence

Technology can enable Data Management change, but durable change happens only when people alter behavior, accountability, understanding, collaboration and ways of working—and those changes are deliberately moved through transition, transformation, adoption and sustainment.

Integrated study spine

Understand people/current state → build dissatisfaction + vision + credible first steps → manage psychological transition → create urgency/coalition/vision → communicate with words + deeds → remove obstacles/create wins/consolidate/anchor → support diffusion and individual adoption → sustain with renewed urgency, broader vision, coalition and visible advantage → keep communicating Data Management value.

This is a study synthesis, not one DAMA-mandated mega-process. The named models answer different questions.

Model selector

  • Bridges — How are people psychologically experiencing transition?
  • Kotter errors — Why is transformation failing?
  • Kotter stages — What ordered process builds and anchors major change?
  • Gleicher — Are dissatisfaction, vision and first steps strong enough to overcome resistance?
  • Rogers — How does adoption spread, and where is an individual in the adoption decision?
  • Communication Planning — How should the message system be designed, delivered and measured?

Verified fresh-conversion inventory

  1. Guided Learning11 connected teaching lessons.
  2. Exam Map22 high-yield targets + 4 changed-fact drills + 2 readiness checks.
  3. Visual Memory Map16 redraw-ready text-first maps.
  4. Comparison & Battle Cards32 rapid + 14 deep cards (A–N).
  5. Scenario Lab23 regular seven-part scenarios + Scenario 24 integrated capstone.
  6. Question Bank64 closed-book questions + complete separated diagnostics; 16 A / 16 B / 16 C / 16 D; difficulty 8/16/32/8; cognition 8/8/16/32.
  7. Teach-Back & Blank-Page Recall103 rapid recalls + 17 reconstructions + 30 classifications + complete keys + 5-step repair protocol.

Artifact 08 remains performance-driven. Source-supplied error tags are diagnostic metadata only; they do not prove the learner made those errors.

Current native Drive sources

  • Guided Learning: 1Kp5uFDGwu3ekkqt2ncMYD1-Ij6hTiCAOC064mL23GaI
  • Exam Map: 13GTYofG29Aa_yd4EF8QQSL0XlEfFwu-_aqDsXrykKYg
  • Visual Atlas: 1tWZ1i_qIHUySfKGdYDaUvR7GzG_WyKX448oh_qj1JlE
  • Battle Cards: 1FlHwZLyPV2tH6AtA2t2E96peYCcm1Hjdo_Fos7-JoNg
  • Scenario Lab: 1ro4jIoB4kUQp4zlpI6dFzRUsC_n34a7GDEFDzWyWupY
  • Question Bank: 1OlLRABoxKMTU4kyX2uGCyleTKTfsLzeJS3StbsJGP0A
  • Teach-Back: 1KVskZrj5gcGUs8X8w-YIHNfgZacUkicMIDGHqNYY7vA
  • Original Chapter 17 PDF: 1kpdhvtVCqmZu2Btk_gbD-BJ-KsXn1bTN

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